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via BIKE CRAFT. DESIGN. INNOVATION. on Vimeo.

Not only are they great videos, but they also make me want to see more of the world, and all the great things in it.

Their words…

3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras and almost a terabyte of footage…
all to turn 3 ambitious linear concepts based on movement, learning and food ….into 3 beautiful and hopefully compelling short films….. = a trip of a lifetime.

Well, the latest cinema spot for Cravendale Milk, ponders the question, ‘who first thought to milk a cow?’

The resulting film is, unsurprisingly, rather funny.

http://www.youtube.com/watch?v=t4Xt_XS9BJA

Thanks to creative review for spotting this one!

http://www.youtube.com/watch?v=qvgYAwDORo4

{Please note: this isn’t suitable for under 18′s}

Although there’s a big disclaimer saying it has nothing to do with Wrigley or Skittles themselves, there’s some nice production in it that cost ‘someone’ some cash. Clearly, watching the video it’s obvious why they can’t be seen to have commissioned it themselves.

We love the way big brands are cottoning on to the idea that a low-cost viral can spread like wildfire, if the concept is really and truly rude, shocking or proper funny.

This doesn’t apply to marketing managers that don’t have bottle to be rude (You’d be surprised how reluctant people are to be rude). Someone using your product wearing a funny hat is not going to make a great viral, and we’ve all seen enough cute cat/baby videos.

If you would like to investigate promoting your brand or product through viral advertising, we can come up with an idea, shoot and distribute it for you. The question is, do you have the bottle?

Give us a call

Twelve British artists, including Tracey Emin and Chris Ofili, have been chosen to design posters for the 2012 Olympics. Great, but couldn’t some designers have been asked as well?

Alongside Emin and Ofili, Fiona Banner, Michael Craig-Martin, Martin Creed, Anthea Hamilton, Howard Hodgkin, Gary Hume, Sarah Morris, Bridget Riley, Bob and Roberta Smith and Rachel Whiteread will each create a poster. Their works will shown in a free exhibition at Tate Britain as part of the London 2012 Festival, and will go on sale this autumn (more here).

The idea has a precedent – 29 artists were commissioned to produce posters for the 1972 Munich Olympic Games (as we mentioned here). In the run-up to the 1972 Games, the Organising Committee decided to commission a series of Artist Posters to “represent the intertwining of sports and art worldwide”. It was a great success as sales of the posters, which were produced in various editions, made over 2 million Deutschmarks.

The 2012 posters may prove to be a similar success but wouldn’t this have been an opportunity for the UK’s world-renowned graphics community to show off their skills too?

This article is courtesy of Creative Review

Last week I signed up to Graze, a food company that aims to get you eating more healthily, while you’re at your desk. The whole experience is a joy and I recommend it to anyone.

[Show as slideshow]

Please forgive my poor quality photos, as all I had to hand was the iPhone.

View it over at vimeo

Well lucky you

http://www.youtube.com/watch?v=EjN5avRvApk

Make sure you see the last one in the list!

R Design Studio

Brad Surcey

Visualization of CI

Banana Juice

Equal Exchange

Coke Vintage Packaging

Old times, old times. We really miss packaging like this.

Pepsi Can

Anti-Theft Lunch Bags

Rube Goldbergesque animated GIF