Branding and ID
Every successful organisation has a strong brand identity.
Whether it’s the golden arches of McDonalds, the Mercedes star, or a Nike tick, a strong brand identity will help identify you in your marketplace. A well-governed brand identity will help communicate the values and define the personality of your business.
Whatever your business; the chances are that you will fall into 1 of three categories:
1. Startup
Cloud 9 can help research your marketplace and ensure that your marketing material conveys just the right message to help launch your new venture, giving it a professional and succinct edge right from day one.
We ensure that every aspect looks just as good as the next, from business stationary to website, vehicle livery to literature.
2. SME
Cloud 9 can look at your business and help redefine the way the World sees you. You may find that you’ve outgrown having just a logo, and are looking to bring the whole visual and brand identity thing together.
Perhaps you’re looking for external funding, or floating the business. We can help create guidelines that ensure everything you do has strong visual synchronicity; helping you take your business confidently to that next level.
3. Large Corporation
With multiple offices in locations possibly overseas, you will know the value of keeping tight control over everything «brand. You may employ the services of more than one agency.
In businesses this size, you need to know that every agency working within your business can work together, and deliver a unified package that fits your guidelines and brand strategy.
You may be utilising Internet, intranet, extranet, TV, radio and print, events and exhibitions, but whether working as part of the team, or co-ordinating the overall package as brand guardians, Cloud 9 make this process easier.

